With the Real Madrid presidential election rapidly approaching, Florentino Perez has announced a fresh proposition directed directly at the club’s members, proposing what may become one of the most distinguishing perks of membership in the coming years.
Just days before voting, Perez’s campaign launched a project that would provide every club member with a special limited-edition jersey each season.
Unlike the club’s ordinary uniforms, these jerseys would not be available for general purchase, keeping them restricted to members.
Whats the story?
The concept, known as ‘La Socia’, would feature a unique yearly jersey inspired by historic moments and designs from Real Madrid’s history, Reported on X.
Read Also:Tuchel Advised To Ignore Bellingham In Bold England Starting XI
A promotional film created by the campaign included numerous legendary jerseys that might be used as inspiration for future versions.
Among the exhibited designs were some of the club’s most iconic jerseys, as well as kits connected with key successes and memorable eras.
Each shirt would have a distinctive badge that was only available to members, guaranteeing that the design remained unique and could not be copied through conventional retail channels.
The most crucial feature of the concept is that the jerseys would not be sold commercially, with access limited solely to club members, resulting in a collection that might grow season after season.
A special memorabilia
The campaign also assured that members will not be charged an additional cost to obtain the shirt.
If Perez is re-elected, it will become part of the membership benefits package.
Under the suggested plan, one shirt would be released each year, allowing fans to progressively accumulate a collection of limited-edition jerseys commemorating various times in Real Madrid’s history.
“In the face of those who would like a weaker Real Madrid, the campaign champions the pride of belonging as the institution’s greatest strength,” said the statement from the campaign.
With vote planned for this weekend, the initiative remains one of Perez’s final significant campaign pledges.
Whether it eventually impacts the election decision remains to be seen, but it is clearly a project that will garner attention among members who respect the club’s history and identity.
COMMENTS